FLUIDRA: new partner of Master SD&M
A new alliance between Master SD&M and a global leader in the pool sector
We are proud to announce a partnership with Fluidra.
Fluidra, global leader in the pool and wellness sector, was founded in 1969 and has extensive experience in developing innovative services and products for the residential (private) and commercial (hotels and resorts, municipal and high-competition pools, spa and wellness centers) pool market.
Its portfolio includes some of the most recognized brands in the sector, such as Jandy®, AstralPool®, Polaris®, Cepex®, Zodiac®, CTX Professional®, and Piscine Laghetto. With operations in 47 countries and over 6,500 employees, the company has the resources to accelerate innovation in critical areas like energy efficiency, robotics, and the Internet of Things.
The 2020-2026 Environmental, Social, and Governance (ESG) Plan, called the Responsibility Blueprint, outlines Fluidra’s commitment to sustainability, social responsibility, and ethical governance, emphasizing that high ESG standards contribute to economic sustainability and enhance value for customers, employees, and shareholders. The mission statement has been refined to align with the new ESG strategy, embodying the commitment to “Creating the perfect pool and wellness experience responsibly” while driving the evolution of the pool and wellness space as a key element of the strategic plan.
Thank you to Fluidra for believing in us!